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Digital Marketing

How To Use Contextual Links To Improve Your Serp Rankings

Contextual Backlinks



Contextual backlinks are the most efficient technique to improve your SEO and online exposure. If you want to get more visitors from search engines, every website has to perform well in the rankings. While on-page optimization and content are critical, external links also carry weight. The investment required for some methods of link building can be substantial.

In this blog, you will find what are contextual backlinks and why they’re so important to your website. We will also discuss the most effective methods of constructing contextual backlinks. With these guidelines, you may increase the number of links from high-quality sources, which can boost your search engine results.

What Are Contextual Backlinks?


A Contextual Link is a link that makes sense only in its surrounding context. What we call a Contextual Link is a hypertext reference within a paragraph to another place where the same or similar information is presented.

An SEO tactic, contextual link building, involves putting links in articles relevant to your audience and appearing on other websites. Contextual backlinks is the best tactic to build backlinks from credible websites and increasing brand awareness. JetRanks is one of the best platforms to get high authority contextual backlinks to your website. People who aren’t familiar with your company or products will have a more favorable impression of it as a result. If you do a good job, people who visit those pages will think of you when they shop next.

Best Practices Of Contextual linking 

1. Make Sure The Websites You Visit Are Relevant


Establish connections with related websites, and get them to link back to you. There is no need for these sites to be in the same niche as your own; instead, they should be in a comparable business and discuss a relevant topic to your service. Try to stay away from random, irrelevant groups that have nothing to do with your sector or area of interest.

2. Choose Credible Sources


Having a connection from a reputable source is far more valuable than having ten links from less reputable sources. Domain Authority (DA) and Domain Rating (DR) are common measures used by experts to assess a site’s reliability.

Knowing which sites to visit is important if you want to read quality material. Getting your work featured becomes more challenging as its quality rises. The more time and energy you spend on building and maintaining contextual ties today, the better off you’ll be in the long run.

3. Write Catchy Content


When writing a blog article about a certain issue, other sites should link to yours so that their readers can find out more. Stay away from any and all sites that offer sponsored links to and all sites, regardless of quality or relevancy. The risks outweigh any potential benefits of using them.

Best Contextual Link Building Strategies

1. Make Something That Other Websites Will Want To Connect To.


The first step in establishing contextual connections is to provide superior linkable materials. If someone is going to take the time to offer you a hyperlink, you better have written something they’d be proud to suggest to their readers. Free resources like white papers, research reports, ultimate guides, and articles written by industry professionals are excellent examples of linkable content.

2. Broken Link Creation


The approach of fixing broken links may be used to a great advantage when attempting to increase editorial links.

So, here’s how it goes down:

  • Look for a page that doesn’t work (a 404 error), and then collect all the sites that link to it.
  • The next step is to notify the relevant websites that their links no longer work.
  • Instead, you should refer them to your own website.

3. Integrate Contextual Linkage Through Cross-Promotion


Conceive cross-promotional potential with companies that complement your own. A webinar or live video broadcast on YouTube are two examples of tools that might be used for this purpose.

In order to advertise their products and raise brand recognition, several well-known firms engage in influencer marketing. Sharing a blog post from another website in your email newsletter or retweeting an item may be great ways to promote each other’s content and increase your own audience.




Contextual backlinks to your site can be created in a number of different ways. The potential is enormous. To be sure, not all links are created equal. Thus, quality over number should always be prioritized. If you don’t have the time or energy to perform all of this manually, you can automate the tedious tasks of outreach with a platform like Postage. Exactly what method have you found to be effective? I hope to hear from you soon!

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